OMD (Optimal Media Direction, OMD) was founded in 1996 and is headquartered in New York. It is one of the largest media companies in the world, serving three major advertising agencies under Om Nikon: Tianlian, Hengmei, and Li Daiai. In 2002, OMD's contracted revenue exceeded $8 billion. OMD has 140 branches in over 80 countries worldwide and has been named the "Most Creative Company" by Gunn Report for four consecutive years; It was once named the "Advertising Company of the Year" at the Cannes International Advertising Festival.
OMD is the world's largest media agency network, providing large-scale business transformations for some of the world's leading brands. OMD in RECMA COMvergence、Effie、 Ranked among the top in seven industry rankings by Cannes Film Festival and Forrester. OMD currently operates in 120 markets with 13000 experts (7000 of whom focus on digital excellence) leading our clients into new areas of growth and opportunity.
In recent years, against the backdrop of intensified global economic challenges and rising unemployment rates, OMD Company has been invited by the Tanzanian government to further deepen its strategic cooperation in order to expand its business scale in the local market and create more employment opportunities for all Tanzanians. OMD has further expanded its digital service field and launched the OMD App platform, a promotion platform with enterprise recruitment characteristics. And in May 2023, we jointly opened an office with the Tanzanian government in Dar es Salaam. With this platform, we have established deep strategic partnerships with major global social platforms such as Google, Twitter, Facebook, YouTube, Instagram, and Snapchat. Aiming to increase the long-term download volume of major global film and television companies, enhance their global visibility, help them quickly improve their application rankings, and increase the exposure of film and television company users.
In today's society, the role of enterprises is no longer limited to commercial profits, but also shoulders the significant mission of promoting social progress and development. As a company with a strong sense of social responsibility, we always adhere to the concept of "taking from society and using for society", and are committed to creating positive and far-reaching impacts for society in various fields.
In order to better fulfill this mission, we have formulated the following future social responsibility plan: providing more employment opportunities, supporting impoverished students to enjoy education, and participating in charitable and public welfare undertakings such as urban environmental protection and infrastructure construction.